GOOD LOOKS CREATIVE CONSULTANCY

Built from culture. Driven by vision.

Good Looks isn’t just a label — it’s a creative consultancy built for the now.

Founded by Jai D (aka Jai Widdowson-Jones) and Afrika Baby Bam, with extensions in Dubai via Soledxp and Tokyo via Jwave Radio, we offer tailored creative strategy that connects global culture with street-level authenticity.

We’ve already delivered for names like TikTok, Toei Animation, and Universal Music, and we’re just getting started.

Our consultancy operates across visual content creation, brand immersion, and collaborative product design — from fashion capsules to campaign rollouts. We build systems where culture and commerce intertwine.








WHAT WE DO

  • Brand & Creative Direction

  • Visual Content & Storytelling

  • Brand Collaborations (fashion, design, campaigns)

  • Platform-Specific Content (TikTok, IG, YouTube, more)

  • Music Supervision, Sync & Sample Licensing

  • Catalogue Monetisation: Royalties, Library, Tour Sales

  • Merchandise Development & Rollouts

  • Talent Management: Music, Models & Esports

  • UK links to 4cast and expanding globally









We move with purpose — leveraging our deep relationships at key industry touchpoints, from execs and platforms to creative tastemakers and niche communities. Every project is built with longevity and impact in mind.

Whether you’re a label, a brand, or a creative looking to expand your reach — we’re your plug for strategy, culture, and execution.

Let’s build the future. Good Looks all the way.








































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